Thorn for Parents

 

Thorn for Parents is an online resource for navigating the tricky topics surrounding kids, puberty, and tech. We created a digital campaign to coincide with the launch of the new platform. Leveraging stock photography and custom illustrations paired with honest, relatable messaging, we developed a playful language to take the edge off the subject matter.

SCOPE

ART DIRECTION
MESSAGING
CAMPAIGN DESIGN
DIGITAL MARKETING

ROLE ART DIRECTOR, DESIGNER
CREATIVE DIRECTOR STEPHEN BARDWELL
DESIGNERS RIAN LONG, JOANNA PAPALEO
COPYWRITER OTIS RUBOTTOM
ILLUSTRATION JASON STURGILL

CREATED WITH INSTRUMENT

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