Huntington Lodge is nestled against the Cascade Mountain Range just outside of Bend, Oregon. When the project began, construction was already underway, but the property was in need of a unifying concept and brand vision. Drawing inspiration from the sweeping views, west coast traditions, and both Japanese and Scandinavian design, we positioned the lodge as a surprising high desert retreat filled with locally made art and furniture.
STRATEGY + POSITIONING
ROLE ART DIRECTOR
CREATIVE DIRECTOR FRITZ MESENBRINK
DESIGNER ORION JANECZEK
INTERIORS ASHLEY TACKETT, STUDIO SAY SO
CREATED WITH OMFGCO